Creative Direction
Brendan McKenna
SVP Executive Creative Director
San Francisco, CA
"Tony is the epitome of a renaissance creative, melding great ideas with the culture and technology, all the while leading with poise, empathy and a wry sense of humor."
EXPERIENTIAL | DIGITAL | SOCIAL | VIDEO
Jared
Ever heard the phrase "pressure makes diamonds"? When COVID destroyed our best-laid event plans, we could've folded. But we seized the moment instead. With a brave client willing to take risks, we created a headline-grabbing virtual wedding platform called "Love Can't Wait" that, in the end, saved countless weddings, earned over 140 million impressions, and even scored us a few awards along the way.
EXPERIENTIAL | PRINT | DIGITAL | SOCIAL | VIDEO | BRANDING
Array
Capital One and the Dallas Symphony Orchestra came to us with a simple ask: build us an entirely new kind of festival that seamlessly blends the worlds of art, music, and technology. Easy enough, right? Well after months of exploration and hard work, we created exactly that: a high-profile multimedia spectacular that brought celebrated artists of all stripes together into one can't-miss experience.
PRINT | DIGITAL | BRANDING
KeyBank
After getting a peek at KeyBank's sleek new brand direction, we jumped at the chance to bring it to life in the world of CRM. Where'd we start? By crafting a dynamic email design system with looks to match, and delivering striking print pieces individually tailored for our mass, upmarket, and affluent audiences.
EXPERIENTIAL | PRINT | DIGITAL | SOCIAL | BRANDING
SXSW
The best in tech talks by day, blowout concerts by night. That's the promise we delivered year after year for Capital One's takeover of storied Austin venue, Antone's. From print pieces, digital touches, and social media, to videography, talent, and run of show, we made this event one of the hardest to get tickets at the festival.
PRINT | DIGITAL | SOCIAL
Jose Cuervo
When tequila giant Jose Cuervo asked us to help increase on-premise buzz, we knew just where to start. By throwing back a shot, of course. Then we rolled up our sleeves and began creating a campaign dripping with attitude that sought to boost engagement through the power of social media, head-turning creative, and tequila-infused competition.
EXPERIENTIAL | PRINT | DIGITAL | SOCIAL
Timberland
When Timberland came to us to activate on their Nature Needs Heroes tour, we went big, creating a bootprint the size of a football field smack dab in the busiest parts of the busiest cities. Outfitted with real full-sized trees, crafting booths, a living wall shoe display, and of course, influencers on a giant boot, our immersive experience brought the real jungle to the concrete.
EXPERIENTIAL | PRINT | DIGITAL | SOCIAL | BRANDING
The Van Sanchez
For a band as raw and real as The Van Sanchez, crafting a brand that exudes authenticity was priority number one. To that end, we used samples of the band's own handwriting, gritty textures, live footage, and whiskey-soaked visuals to infuse their signature swagger and sincerity into every single touch.